Dawn Patterson is the next in my series of people who are living their dream and following their passion.
Dawn was born and raised in Scottsdale Arizona. This in itself makes her special. Most of us from Arizona are transplants from other states or countries! All her family lives in Arizona including the light in her life… granddaughter Kellie.
Dawn, what inspired you to start your business?
“I have always been curious why people buy certain products of services.” states Dawn. At an early age she found commercials fascinating and loved figuring out how to interest people into buying a particular product. With more than 30 years experience in developing marketing plans, implementing promotional programs and teaching ‘Customer for Life’ workshops, Dawn is recognized as a leader in her field and in the business community.
For the past 10 years, Dawn has offered her promotional product service through Parent Company Spartan Promotional Group. In addition to maintaining her own customer base, she offers coaching to selected Spartan Reps who are looking for creative ways to grow their own business.
How do you market your business?
Dawn is a strong believer in networking and building long term relationships. While Social Medial marketing through Facebook and LinkedIn are vital, Dawn is quick to add that her referral business from loyal clients is what has kept her business healthy and growing.
What drives you to continue in the direction of your dream?
Seeing others successes as a result of my coaching and mentoring!
At the age of 15 Dawn made a commitment to make at least one person smile every day… and she has honored that commitment!
If only all of us had thought of and implemented this… what would the world look like today?
The best advice you’ve been given when it comes to building your business?
Always be open for new ways of seeing things and exploring solutions.
There are many answers; don’t stop with the first one that comes to mind.
What other passions not related to business can you share?
Relationships with friends and family. “I love having deep conversations about life. I am so curious how and why people do what they do” says Dawn. Travel is also a strong passion.
Dawn intends to expand her coaching beyond the promotional products industry. She wants to continue in her quest to help people believe in themselves.
I am pleased to count Dawn as one of my friends. She is passionate, compassionate and never stops finding ways to help.
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